Lori and Erin Photography

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3 Reasons to Update your Branding Pictures: Fairport NY Photographers

This is Kristi’s second branding mini session this year. We photographed her last at our brand sessions at Do or Dye, back in March. She’s still using those branding pictures, so why would you want to have another round of portraits taken in the same year? Feels like a lot, right?

After all, you just had “new” business headshots taken 2 years ago.

Here’s 3 reasons to update your branding pictures a little more often.

  • Your website feels stale.

    • When was the last time you checked to make sure your website was working for you? Is your bio outdated? Would some fresh pictures change everything?

  • Seasons change.

    • Are you planning to post happy summer pictures to your feeds all winter long? Timely pictures will help.

  • Leveling up.

    • Kristi mentioned she was planning to aim for a different type of client. She’s growing and evolving, and she wants her pictures to reflect that going forward. Has your business leveled up since your last set of branding pictures were taken.

We’re not saying you have to sign up for a branding mini session every time - unless you love consistently fresh content! But if you’re looking at a portrait on your website from 2019, it might be time to think about an update. And if so, our branding sessions might be perfect for your needs.

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